Catalogue 2004-05

• USC Marshall School of Business
  • Undergraduate Degrees
  • Areas of Concentration
    • Center for Management Communication
    • Department of Finance and Business Economics
    • Department of Information and Operations Management
    • Department of Management and Organization
    • Department of Marketing
    • Academic Programs
  • Graduate Degrees
  • Master’s Degree Programs
  • Doctor of Philosophy
  • Special Programs
  • Courses of Instruction
• 
  USC Leventhal School of Accounting
  • Undergraduate Degree
  • Graduate Degrees
  • Courses of Instruction

Areas of Concentration

Academic Programs

Entrepreneur Program

The Entrepreneur Program is designed for those who want to start or own a high-growth business, join an emerging business or participate in an entrepreneurial venture in a mature corporation (intrapreneurship). The overall goals of the program are to open students' minds to the advantages of an entrepreneurial career, to instill confidence that they can be successful entrepreneurs, to increase their awareness of the entrepreneurial process and to enhance their conceptual skills to take advantage of business opportunities. Wide exposure is given to all types of entrepreneurs and industries. The program actively supplies contact with and support to its alumni.

The program is designed to teach relevant concepts and theory, to develop conceptual ability and to let the student experience what is being taught. A significant part of the program is each student's development of a working business plan. The Entrepreneur Program is a 16-unit modular block program which is taken during the student's senior year. Students who complete all four courses will be considered graduates of the Entrepreneur Program.

Applications for admission to this program are mandatory and must be completed at the start of the spring semester of the junior year.

The four entrepreneur modular block courses must be taken sequentially, beginning in the fall with BAEP 451 and BAEP 452 and concluding in the spring with BAEP 453 and BAEP 454.

Fall		units
BAEP 451	The Management of New Enterprises	4
BAEP 452	Cases in Entrepreneurship	4

Spring		units
BAEP 453	Venture Management	4
BAEP 454	The Entrepreneurial Business Plan	4

For those students who seek some exposure to the entrepreneurial world but who do not or cannot take the 16-unit block program, a single class in entrepreneurship is offered each semester.

Fall and Spring Semesters		units
BAEP 451	The Management of New Enterprises	4

Advanced Interdisciplinary Studies Concentration

Some students prefer to continue the "broad brush" approach afforded by the required core courses rather than delve more deeply into one area. The interdisciplinary emphasis provides such an opportunity.

Required courses for this concentration		units
BUAD 350	Macroeconomic Analysis for Business Decisions	4
BUAD 351	Economic Analysis for Business Decisions	4
IOM 481	Logistics and Supply Chain Management	4
MKT 415	Sales Force Management	4
MOR 461	Design of Effective Organizations	4

Please note that all courses should be taken. Any deviations from the above must have prior approval from the Marshall Student Services and Advisement Office, Bridge Hall 104.

International Exchange Program

The international exchange program is designed to provide business students with the opportunity to participate in a one-semester exchange program with a host institution in either Asia or Europe. The exposure to international cultures and practices in business and non-business settings provides another level of understanding of international business. Students will be required to complete four or five courses at the host institution. As all instruction is in English, foreign language proficiency is not required. Courses completed at the host school will be graded credit/no credit on the student's USC transcript.

The courses are selected from a list approved by the Marshall School of Business. Students will earn USC credit for the international business concentration requirement. This is a one-semester program which is taken during either the spring semester of the junior year or fall semester of the senior year.

Food Industry Management Concentrated Program

Certificate Program

The Food Industry Management Concentrated Program offers undergraduate and graduate courses emphasizing marketing, retailing, financial and management aspects of the food industry. Successful completion of the program is acknowledged by a Food Industry Management Certificate.

To qualify for admission and a scholarship grant for the undergraduate food industry management concentrated program, students must be in their junior or senior year with an academic standing adequate for admission to USC; be currently employed in a management position in the food retailing, wholesaling or manufacturing industry; and be recommended by their employer.

To receive a certificate, students must complete 16 units during the one-semester program. Students must take all required FIM courses for the time they are in the program.

Certification Program Requirements

Spring Semester		Units
FIM 420	Food Retailing Management	4
FIM 480	Food Industry Financial Accounting and Analysis	4
FIM 481	Food Marketing Research	4
FIM 582	Food Industry Decision Making	4
		16

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